Welfare management between steering and potentialisation. Six diagnostics of the present

Welfare management between steering and potentialisation. Six diagnostics of the present

Vortrag von Prof. Dr. Niels Åkerstrøm Andersen, Department of Management Politics and Philosophy/Copenhagen Business School (CBS), 27.01.2015, 18-20 Uhr, BIS-Saal

This presentation is about public organisations and welfare institutions and the transformation of their conditions of management. Growing complexity and reaction to growing complexity have over time created rather tricky managerial conditions. Many managers and welfare professionals experience themselves trapped in strange paradoxes. Today, managers have to handled paradoxical questions such as “How to manage through the message ”Do as I tell you to. Be autonomous!”?”,  “How to make change with reference to the unknown?”, “How to encourage institutions to “think out of the box” and constantly reinvent themselves?”, “How to manage institution that has to connect many functions and professional perspectives under the condition of full flexibility?”, “How to get citizens to recognize themselves as active, responsible, fellow citizens? And as a partner of the state?”, and “How to create the employee, who is creating himself in the image of the organisation?”

In particular, the presentation pay attention to the growing tension between a desire to govern and a desire to produce change and new possibilities; For lack of better words, we refer to this as ‘potentialization’; that is, the creation of possibilities for renewal beyond our present conceptions. Governance, thus, indicates the desire for consistency with respect to financial policies, quality, and cross-departmental coordination. And potentialization marks a seemingly opposite desire to open up, transgress what is perceived as traditional and given, and to ‘think out of the box’. Welfare management has to maneuver in this contradictory terrain.